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Insights Analyst
What this job does:
Turn performance or customer data into clear, decision-driving insights: build dashboards, run analyses and simple models/forecasts, and tell the story so teams act (product, go-to-market, operations). Similar to Data Analyst but focused on customer and market data.
This job is similar to these lab/research tasks:
Reporting: maintain lab dashboards, weekly metrics, figure refreshes; Analysis: exploratory data analysis, subgroup comparisons, error checks; Modeling: simple predictive models, trend analysis; Narrative: write results summaries, present to group and adjust message; Other: verify data integrity, document pipelines.
Typical starting salary range
$68k to $120k
Salary estimate represented as 25th to 75th percentile. Gathered from recent job postings, Glassdoor.com, and Salary.com
Daily task breakdown
Dashboarding & reporting 30%
Exploratory analysis and insight generation 25%
Forecasting/predictive or scenario modeling 15%
Stakeholder communication & narrative building 20%
Other (data QA, documentation, enablement) 10%.
Skills you'll use in this job:
SQL plus BI tools (Tableau/Power BI/Looker); statistics and forecasting; strong executive communication; ability to translate business questions into metrics and analyses; data QA and comfort working with messy systems.
Talk about these PhD skills in your resume and interview:
Use PhD examples of translating results into plain language: create clear figures, write 1-page summaries, and defend conclusions. Emphasize iterative analysis with stakeholders, strong QC, and building dashboards or reusable reporting pipelines.
Alternative job titles to search:
Product Insights Analyst; Customer Insights Analyst; Business Insights Analyst; Market Insights Analyst; Analytics Consultant; Decision Analyst; Data Analyst
*Note:
-Job titles are inconsistent between companies. Try various keywords.
-PhDs tend to undershoot seniority level. Target higher than you think.


